Digital

noaa psa posters

Deliverables: 3 Unified PSA Posters

Methods: Photography, Found Objects, Vector Illustration, Photoshop Collage

I was tasked with bringing 5 existing logos to life by animating a logo reveal. I was able to a variety of methods and programs in my execution of each animation: Rotoscoping, Vector Illustration, Procreate, Illustrator, InDesign, and Photoshop.

I animated logo reveals for Firehouse Subs, Band-Aid, Cisco, Clinique, and Lego.

Pelican

Methods: Created using vector graphics in Illustrator, assembled in InDesign, and edited in Photoshop.

Concept: I’m a regular at my local Firehouse and wanted to create a reveal that embodied that fast-paced environment of the restaurant as well as the job of firefighting itself. 

Longfin Tuna

Methods: Created by filming a top-down video peeling a Band-Aid off a flat surface, selecting the key frames, and then tracing over each frame in Procreate. This method is known as Rotoscoping.

Concept: I chose to simply illustrate the process of using a Band-Aid: sticking it on, waiting, and peeling it off. 

Sea Turle

Methods: Created by concealing and reveling parts of the logo in Procreate.

Concept: Because the logo already includes these network signal shapes I brought them to life by making them blink as the signal grows from weak to full-strength, finally revealing the wordmark.